New Homes in Houston TX by Long Lake

One in Five Homebuyers Familiar with Affordable Home Loan Programs

A recent TD bank survey reveals that just one in five homebuyers are familiar with affordable loan programs. Findings from the survey fuel growing concerns among real estate professionals that lenders are not providing enough information to borrowers about the programs. Of the 150 real estate professionals surveyed, 70 percent expressed a desire for lenders to make affordable loans, such …

New Homes in Houston TX by Long Lake

Millennials are Changing the Way Everything is Sold

From indecisive, lazy, narcissistic and boomerang generation, these are all names given to millennials who are unwilling or unable to leave their parents’ home. They have even been labeled the Peter Pan generation – they just don’t want to grow up. However, what is becoming more apparent to marketers is the fact that these consumers will drive the economy in …

New Homes in Houston TX by Long Lake

New Home Applications on the Rise

The Mortgage Bankers Association (MBA) Builder Application Survey (BAS) data for July 2014 shows mortgage applications for new home purchases increased by 2 percent relative to the previous month.  This change does not include any adjustment for typical seasonal patterns. By product type, conventional loans composed 68.8 percent of loan applications, FHA loans composed 16.1 percent, RHS/USDA loans composed 1.5 …

New Homes in Houston TX by Long Lake

In Today’s Market You Need More than Just the Highest Offer

So you think you are going to get your dream house if you have the highest bid. These days you might not find this to be true. In today’s real estate market, having the highest big isn’t enough.  Many buyers do believe this to be true, but this is not always the case. Sellers nowadays want other things rather than …