New Homes in Houston TX by Long Lake

Social Media Marketing for Real Estate

Traditional marketing has transitioned into Social Marketing.  Brands and marketers are using various social platforms to reach out to consumers.  And, marketers want to know what works best in social media marketing.   In a recent report from the Social Media Examiner, the most important question asked by 90 percent of marketers was – which tactics work best? This question was …

New Homes in Houston TX by Long Lake

Housing Market & Economic Trends

The economic trends of the housing market over the last decade have been all over the place.  Home prices were soaring until the year 2005, when they spiraled down at a fast pace.  Home prices started to increase again in 2012.  But, how strong is the housing recovery and what will home prices look like over the next decade? In …

New Homes in Houston TX by Long Lake

Renovation Projects That Don’t Increase Value

A new bathroom or roof can add value to your home, but will not increase the value of your home.  A recent analysis by Remodeling Magazine and the National Association of Realtors (NAR) found that 35 upgrades will not increase your home’s value enough to cover the projects average price.  Judy Moore, a Boston real estate agent and NAR board …

New Homes in Houston TX by Long Lake

March Houston Homes Sales Flourish

Since real estate transactions throughout the greater Houston area never slowed down during the traditional quieter winter months, it’s difficult to tell that the spring home buying season has started.  March marks the 22nd consecutive month of positive home sales for Houston.  This is due to the addition of almost 119,000 jobs over the past 12 months, which resulted in …